In a digital marketing landscape that moves faster every day, INFORMA has once again reached a new milestone. At the NEXT Awards Indonesia 2026, INFORMA was named winner of the Most Innovative E-Commerce Marketing Campaign category. The award recognizes INFORMA's efforts to deliver e-commerce campaigns that are innovative and closely attuned to what customers need. This is the second NEXT Awards achievement for INFORMA, part of Kawan Lama Group, following its recognition at the NEXT Awards 2025.
Organized by MARKETECH APAC, the award was received by Bertha Hapsari, Vice President Marketing of PT Home Center Indonesia, in Jakarta on October 8, 2026. The NEXT Awards are known for celebrating innovation, creativity, and excellence in marketing, recognizing the individuals, teams, and campaigns shaping the future of marketing across the Asia-Pacific region. Standing among the region's finest marketers, INFORMA showed that creativity from Indonesia can compete and earn recognition.
This achievement reflects INFORMA's commitment to innovation and building closer connections with customers to deliver better experiences. This consistency is also reflected in the Furniture Retailer of the Year and Marketing Team of the Year awards INFORMA received at the Retail Asia Awards 2026. INFORMA extends its appreciation to all customers who have been part of this journey, as well as to all teams and colleagues who contributed to the campaign. Going forward, INFORMA will continue to advance its marketing innovation and deliver shopping experiences that are ever more relevant to customers across Indonesia.
